How marketing research determines the mamanement decision problem.

How marketing research determines the mamanement decision problem. The management decision is always connected with the problem or opportunity the company comes across at some point its business activity. It may be the decision about the introduction of the new product or adoption of the most effecting pricing or campaign.To help the client undertake the decision which action to follow, the market researcher starts with the research process, which first step is the problem definition. The researcher must understand what the needs and objectives of his client are and know how to translate the management problem into the market research problem. Market research problem unlike the managerial problem does not focus on action but rather concerns what kind of information is needed to come to the solution or make the decision. To be able fully understand what kind of information is needed the researcher often is required to consult with management (problem audit), industry experts, investigate the secondary data or undertake some qualitative research.Data analysisThe understanding of the problem comes also from the deep understanding the environmental context of the problem that means the background of the problem. The factors here are past information and forecast, Resources and Constrains, Objectives, Buyer Behavior, Legal environment, Economic Environment, and Marketing and Technological skills. The company exists with the complex environment all of its factors have an impact on it.The second step in the research process is the design formulation. It is the set of procedures and instructions, the blueprint of the research. It answers the following questions:a) What kind information is needed? (regarding a problem or population)b) How obtain and how use the secondary data?d) Whether the qualitative, descriptive or causal research is needed?e) How collect the qualitative data and what kind of measurement and scaling procedures use (how to...

How to Write Dialogue Master List of Dialogue Punctuation Tips

How to Write Dialogue Master List of Dialogue Punctuation Tips How to Write Dialogue: Master List of Dialogue Punctuation Tips Learning how to write dialogue can be tough for some without the right guidance.But unless you plan on writing a textbook, you must learn how to properly write dialoguesThe one thing most writers get wrong when they’re first starting out is proper dialogue format.Sure, you could leave that up to the editor, but the more work for your editor, the more expensive they’ll be.Plus, it’s important that, as serious writers and future authors, you know how to punctuate dialogue no matter what.That also means editors will be able to focus on more complex edits instead of just punctuation.Dialogue punctuation is complex and takes some time to learn, understand, and master.Here are some dialogue examples of each and how you would punctuate them.Writing Dialogue Example 1 Single LineSingle lines of dialogue are among the easiest to write and remember. The punctuation for this dialogue is simple:The quotations go on the outside of both the words and end 2 Single line with t agIn this case, â€Å"tag† means dialogue tag.A dialogue tag is anything that indicates who said what and in what way.Here are some common examples of dialogue tags:He saidShe whisperedThey bellowedHe holleredThey snipedShe huffedHe cooedThey respondedIn the example below, you can see that the dialogue tag goes on the outside of the quotations, while the comma goes on the inside.This is the case with any dialogue tags that are used. You can also see how this dialogue formatting works with different types of sentences and different dialogue tags.Note that the tag, when following a comma within the quotation marks, is lowercase,as its a part of the overall sentence.Writing Dialogue Example 3 QuestionsBecause a question mark seems like the end of a sentence, it’s easy for most writers to get the format for questions when writing dialogue wrong.But it’s actually pretty easy. Essentially, a question mark will be treated like a comma or period. What changes the forma tting most is what follows the dialogue.Here are some examples of writing questions in dialogue:Will you ever stop being a child? she asked.What about that man over there? he whispered, pointing in a old gentlemans direction. Doesnt he look odd too?Whats the big deal, anyway? she huffed.Below is a clear breakdown of formatting questions in dialogue.In this example above, you can see that if there is a dialogue tag, the question mark will act as a comma and you will then lowercase the first word in the dialogue tag (unless it’s a person’s name).However, if there is simply an action after the question, the question mark acts as a period and you will then capitalize the first word in the next sentence.Writing Dialogue Example 4 Tag, then single lineWhen it comes to formatting dialogue tags before your character speaks, it’s essentially the same as when they come after, except backward.As you can see in the example above, the dialogue tag is in front, followed by a comma outside of the quotations. Then the quotations appear when the sentence starts with that sentence’s punctuation inside the quotations at the end.Here are a few more examples of this type of dialogue, as its very common:They hung their head and mumbled, Its fine if you dont want me to come.She huffed, Well thats just great, isnt it?He drew in a long breath and spoke, Im just not sure what to do anymore.Writing Dialogue Example 5 Body language within lineThere are a couple different types of body language dialogue formats to learn.Dialogue Variation 1: This is when the actions your character is taking comes between lines of dialogue but after a sentence is complete. In real life, this would indicate someone pausing to complete the action.Heres what this dialogue example looks like:Are you sure we should go this weekend? She shoved the curtain aside, sneering at the greying clouds. It could be a mess out there.Whats the big deal, anyway? He yanked the sheet from the enve lope. Its not like you cared for her all that much.Lets go to the moon! She twirled, her pale pink dress lifting around her. We could make it, I know we could.Below is a detailed explanation of how you would format this type of dialogue:Variation 2: With this dialogue formatting, it’s different because this is when a character does something while they are speaking, instead of pausing like in variation 1. The action happens in the middle of a sentence and has to be formatted as such.Here are some dialogue examples of this formatting:Its really just 6 Single line getting cut offSomething that happens in real life (sometimes an irritatingly large amount) is getting cut off or interrupted when you’re speaking.This typically happens when someone either doesn’t care what you’re talking about or when two people are in an argument and end up speaking over one another.You can see in this example that you place an Em Dash ( 7 Dialogue tag in the middle of a line Another common type of dialogue. This is essentially a mix of a single line with a dialogue tag.Mostly, you will use this type in order to indicate who is talking if there are more than two and in order to keep the focus on the dialogue itself and not the character’s actions.Writing Dialogue Example 8 Paragraphs of dialogueThere are certain situations that call for a single character to speak for a long time. However, grammatically, not all of what they say will belong in the same paragraph.Here’s how you would write multiple paragraphs of dialogue:For writing dialogue paragraphs, you want to leave the quotations off the end of the paragraph and begin the next paragraph with them in order to indicate that the same person is just telling a long story.[NOTE: These dialogue rules apply for American English. Other parts of the world may use different dialogue formatting, including single quotations and more.]How to Write Dialogue That’s Realistic and EffectiveGreat dialogue is hard to get right. For something we do and hear every day, knowing what to make your characters say in order to move the plot forward and increase intrigue isn’t easy.But that’s why we’ve broken it down in easy steps for writing dialogue for you.Here are some of the best tips for writing dialogue that feels real but is also effective for moving your story forward.NOTE: Was that enough to push you to get started right now? Learn more about the writing, marketing, and publishing process in our VIP Fiction Self 1: Dialogue tags in the front â€Æ'â€Æ'He spoke. â€Å"You’re one of the oddest people I know.† â€Æ'â€Æ'She replied, â€Å"Is that necessarily a bad thing?†Ã¢â‚¬Æ'â€Æ' He smiled. â€Å"I didn’t say it was a bad thing at all.† â€Æ'â€Æ'She laughed. â€Å"Good.†Bad Dialogue Example 2: Action within dialogueâ€Æ'â€Æ' â€Å"I’m just not sure† 3: Tags in the middleâ€Æ' â€Æ'â€Å"I really wish you would just talk to me,† Ada said. â€Å"This silent treatment isn’t helping anyone.†Ã¢â‚¬Æ'â€Æ'â€Å"It’s helping me,† he said. â€Å"Or does that not matter to you?†Ã¢â‚¬Æ'â€Æ'â€Å"Of course it matters to me,† she replied. â€Å"It’s just not solving the problem.†Ã¢â‚¬Æ'â€Æ'â€Å"I don’t think anything can solve this problem,† he murmured. â€Å"It’s permanent.† How to fix this: whenever you’re writing dialogue, switch the type of formatting you use in order to make it look and sound better. The more enjoyable it is to read, the more readers will become invested.One exception is when you have two characters going back and forth very quickly. In this case, a few lines of dialogue only, with no tags or anything, is acceptable.Fixing Dialogue Example: Variation is Keyâ€Æ'â€Æ'â€Å"I’m just not sure†- she grabbed a handful of see ds- â€Å"that you’re taking this seriously.†Ã¢â‚¬Æ'â€Æ' He weaved between the overgrown plants, pushing them aside.â€Å"Why would you think that?†Ã¢â‚¬Æ'â€Æ' â€Å"Becauseyou just ignore the important stuff unless it’s important to you only.†Ã¢â‚¬Æ'â€Æ'â€Å"That’s ridiculous.†Ã¢â‚¬Æ'â€Æ' â€Å"No.† She plunged her finger into the pot with soil, dropping in a few seeds. â€Å"It’s true.†What’s Next?We have something for you- for FREE.â€Å"More than what you’ve already given me in this blog post?† you ask.YES! Continuing to learn is what makes the difference between okay writers and real, great authors-to-be.After all, Ernest Hemingways says it best: â€Å"We are all apprentices in a craft where no one ever becomes a master.†But you can at least, become better with this free training.

How the New, New York State Annual Professional Performance Review Essay

How the New, New York State Annual Professional Performance Review (APPR) Regulations changed the Employee Selection Process - Essay Example This paper critically analyzes the impacts of the new NYS Annual Professional Performance Review (APPR) Regulations on employee selection process. How the new NYS APPR Regulations Have Changed the Employee (Teacher) Selection Process Introduction In the year 2010, New York State approved the adoption of a new teacher evaluation law that requires the performance review of the teachers to be based on evidence of teacher effectiveness, student growth, student achievement as well as a number of other locally selected measures. Generally the primary objective of the new annual professional performance review (APPR) has been to provide a timely feedback on the effectiveness of the teachers as well an opportunity to acknowledge the strengths and the weaknesses of the educators in their capacity as employees. Previously the recruitment and selection process has been found not to focus much on quality since it led to poor selection by not factoring in other aspects of teaching which may not b e inherent during the normal selection process (Odden, 2011). Consequently the new APPR regulation were introduced to help improve the quality of learning in New York State particularly through enhanced decision making during the teacher selection process. ... This implies that the education system needs highly qualified teachers capable of instilling what is required to enable students to be successful for college and/or post-secondary careers. The need for more quality teachers is currently putting many states under intense pressure to conform to the NCLB act which aims at ensuring that only quality teachers are hired, those who can provide quality education to students(Freeport Public Schools, 2012). New York State is one of the states in America that have successfully made bold steps aimed at improving the quality and value of teachers. With its acceptance for the Race to the top incentive program, hiring effective teachers is now paramount. (www2.ed.gov, 2012).This paper critically examines how the New York State’s (NYS) APPR regulations have changed the employee selection process since its introduction. The relationship between the New NYS APPR Regulations on human resource activities For many years, organizations have always used referrals to help them carry out their human resource activities particularly during the employee selection process when hiring or promoting their employees (Hays and Kearney, 2001). Studies have confirmed that the use of performance reviews in employee selection processes is one of not only a reliable option but is also an easy and cost effective approach that ensures satisfaction both to the organization and to the employees. On the other hand, with the current high number of lawsuits those organizations are increasingly facing as a result of their decisions to hire, promote or terminate an employee, there has been an urgent need to develop new regulations

Lap 5 Assignment Example | Topics and Well Written Essays - 250 words

Lap 5 - Assignment Example Jupiter has a diameter of 142,800km while the sun’s diameter is 1,391,400km. Therefore, the ratio of Jupiter’s diameter to diameter of the sun is 238:2319. Moreover, Jupiter (142,800km) is the largest planet while Mercury (4,878km) is the smallest planet thus the ratio of the largest planet to smallest planet in terms of diameter is 23800:813. The planets seem to fall into groups based on size; smaller planets seem to be in a particular group while bigger planets seem to be in a different group such as Mercury, Mars, Venus and Earth are in one group while Jupiter, Saturn, Uranus and Neptune seem to be in another group. The surface composition of smaller planets in one group is rocky. Conversely, the surface composition of larger planets is gaseous and frozen gas. The two main differences are the surface composition and the size. The bigger planets also consist of rings, bringing out another clear-cut difference. Terrestrial group consists of Mercury, Mars, Venus and Earth while the members of Jovian group are Jupiter, Saturn, Uranus and Neptune. The difference between the prediction of Bode’s rule and the actual distances is negligible with a range of 0.01-0.02. The planets include Saturn and Neptune. One of the regularities in the planetary orbits discovered by Kepler is moving of planets around the sun in the same direction and the planets having nearly similar orbital planes (Topper

Computers in Homeland Security :: Technology Terrorism Terrorist Attack Prevention

Computers in Homeland Security Ever since September 11th, 2001, our nation has been completely obsessed with our own security and prevention of another tragic incident. Through this experience leaders of our country have developed a system that would allow civilians of the status of our nation?s safety. It is called Homeland Security. Homeland Security was developed with several purposes. These include: increase overall preparedness, particularly for catastrophic events, Create better transportation security systems to move people and cargo more securely and efficiently, Strengthen border security and interior enforcement and reform immigration processes, Enhance information sharing with our partners, Improve DHS financial management, human resource development, procurement and information technology, Realign the DHS organization to maximize mission performance (Home Land Security Agenda). President Bush even came up with a color code that warns the nation of the terror threat. Red means severe. Orange is High. Yellow is elevated. Blue is guarded. Green is low. However, it is made up of some of the most advanced technology in the world. These computers allow the leaders to use their color coded system to send out warnings which allow us to prevent being vulnerable. Computers are the technology and they are what the government relies on to ensure that we are all safe. One important part of the Homeland Security is the US-CERT. The US-CERT program was invented in 2003, and severs as our internet infrastructure. This branch of Homeland Security is run by the National Cyber Security Division. The acting director of US-CERT is Donald A. Purdy Jr. It protects our internet from cyber attacks. This technology is responsible for analyzing and reducing cyber threats and vulnerabilities, disseminating cyber threat warning information, as well as coordinating incident response activities. The locations of US-CERT are in Arlington, Virginia and Pittsburg, Pennsylvania. ?It relates to the Department of Homeland Security because it was established to serve as the federal government?s cornerstone for cyber security coordination and preparedness, including implementation of the National Strategy to Secure Cyberspace? (Department of Homeland Security). This technology regulates the internet protocols in hopes to make virus and cyber attacks easier to d etect and prevent. They also are targeting such crimes as identity theft, financial fraud, and network intrusions. Another crucial point of this security system is being ready for the worst.

Pompeii- Politcal Life

Pompeii, as a typical Roman colony provincial towns, was self-administrating in local matters, but subject to imperial decree from Rome. However, the emperor rarely interfered except where the empire’s security or local order was threatened. After the revolt in the amphitheatre between Pompeians and Nucerians in AD 59 the emperor, Nero, dismissed the two chief magistrates, had two more elected and appointed a law-giving prefect to supervise them. The inhabitants did not rail against such interference and constantly demonstrated their loyalty to the imperial family by constructing dedicatory statues, shrines, arches and buildings. The actual government, the executive body, consisted of two duumviri and two aediles, annually elected by the comitium, the people’s assembly of which all adult male citizens were members. The Duumviri were the two chief magistrates of each town and were placed the highest in political life. During their years of office, the Duumviri wore a toga with a thick purple boarder and would enjoy the best seats at the public games or at the theatre. Because they were endowed with the power to revise the Council Roll, the ‘Quinquennales’ commanded the greatest respect. The annual election of these four magistrates was the comitium’s only function, and the elections did not fail to generate a fair deal of passion and excitement which can be seen in Source A which is showing graffiti of a political matter drawn on a wall to notify the people of Pompeii about the political event occurring. Of the four magistrates, the two aediles were in charge of public buildings, including temples such as the Temple of Isis, which can be seen in source B. The Temple of Isis In Pompeii, only freeborn male citizens over 25 with good moral character could vote. Housing blocks or districts constituted electoral areas. The Senatorial and the Equestrian classes represented and served the Roman Emperor. For senators, it was a hereditary position, with the requirement to have property valued at 1 million secterces. Senators were usually wealthy Romans who visited their villas in Pompeii. Equites were identified by togas with a narrow purple stripe. Equites served the Emperor in important posts such as commanders of fire services and military officers. It was not a hereditary position and was only given to men with property equal to 400,000 secterces. Decurions, were elected to run the town. Two were called duumviri, and were senior magistrates. They presided over elections, carried out decrees of the Decurion council, and were in charge of justice and finance. The two junior Decurions were the Aediles. They managed the dayto- day running of the town, upkeep of public buildings, water supply, sanitation, street markets and maintained order. Aediles were unpaid and needed other occupations to pay their employees. Politics and religion were heavily intertwined, where religious roles became political. The Augustales was an imperial cult of freedmen, which afforded its members political power. Membership was purchased; therefore a degree of wealth was required. Located one block away from the Forum in Pompeii is the Temple of Fortuna Augusta which housed the Augustales. characteristic was self-governance. .The duumviri were in charge of justice. Every five years, the duumviri were also responsible for organizing the census of all citizens and of revising the list of members of the ordo decurionum, the legislative council (or senate). It had about 100 members (decuriones), among them the former magistrates and other citizens appointed by the duumviri every five years. They had to be free-born citizens and wealthy enough to be able to spend considerable sums on the community. Some professions (such as gladiators, actors and innkeepers) were excluded from membership, which otherwise appears to have been relatively open. The Aediles, however, being the two lower ranking magistrates of the two towns, were responsible for the everyday administration. The reconstruction of Pompeii’s political structure is mainly based on epigraphical evidence such as the many election slogans on the walls of private as well public buildings, and on comparisons with other, similar colonies. The dramatic change from basically independent Samnite town to a Roman colony had of course a great impact on Pompeii’s townscape and the lifestyle of its inhabitants. The epigraphic evidence suggests that political activity in Pompeii was intense, especially leading up to the elections in March of each year. It appears from the thousands of electoral notices painted on the walls that most people, including women, were politically aware and enthusiastic. BUILDINGS The city council met in the lavishly decorated Curia chamber on the southern side of the Forum adjacent to the Comitium (People’s assembly) in the southern-eastern corner. The Comitium was a roofless building where town meetings were held during which the citizens could question the members of the government. The evidence for heavy gates suggests that some meetings might have been quite boisterous. It may also have been used on polling day. On the other side of the Curia was the small Tabularium where all the government. Business was recorded and filed, including tax records. Next door were the offices of the magistrates. The basilica was the seat of the judiciary and law courts, as well as a centre for business activities. Basilicas usually followed a standard plan: a long rectangular central hall, flanked on either side by a colonnaded aisle and an apse at one end. The central hall in Pompeii’s Basilica was two storeyed with light filtering through from the upper gallery. At one end, five doors linked the hall with the Forum and at the other was a raised podium where the magistrate, as judge, sat above the lawyers, witnesses, plaintiffs and defendants. It is believed that the tribunal podium was accessed by portable wooden steps which were removed during a session so that the public could not reach the judge. The two duoviri made judgements about: unworthy decurions, electoral candidates without the required qualifications, inappropriate behaviour during elections, and misuse of public funds, robberies and murder. They were responsible for sentencing, but could only give the death penalty to foreigners and slaves. ELECTION FEVER About half of the electoral manifestos and propaganda discovered in Pompeii related to the election of March AD 79. Earlier slogans were whitewashed over to make advertising room for the next group of candidates. To identify himself, a candidate wore a white toga (candida) and employed a slave to whisper his name to all with whom he came in contact (nomenclator).

Companionship in of Mice and Men - 1741 Words

Wyatt Shackleford Greger English 2 11/8/11 Companionship: Man’s Saving Grace The world is a deadly, unforgiving, often cosmically ironic place and people become all consumed by it. They lose sight of their goals. They lose sight of their dreams. Mentally, people struggle to maintain sanity in their game of life that has no set rules. Of Mice and Men happens to portray the inequality between dreams of people and what can actually be attained. The setting in Of Mice and Men is a perfect example of how unequal the ideals and the realities are. The lush fields of California that seem bountiful, beautiful, and full of plenty severely contrast the economic situation of the time period in Of Mice and Men. Migrant workers work in an†¦show more content†¦She became a slave to this world, trudging on through a life path she did not truly want, simply fulfilling earlier patterns the world of despair had created, â€Å"‘I never got that letter,’ she said. ‘ I always thought my ol’ lady st ole it. Well†¦ I married Curley’† (Steinbeck 43). She became unsure of who she was, where she belonged in the world, and who she could confide in, â€Å"She knelt in the hay beside him. ‘Listen†¦ Why can’t I talk to you? I never get to talk to nobody. I get awful lonely†¦What kinda harm am I doin’ to you? Seems like they ain’t none them cares how I gotta live. I tell you I ain’t used to livin’ like this. I coulda made somethin’ of myself.’ She said darkly, ‘Maybe I will yet’† (Steinbeck 42). Without an identity and without a companion to help mold her identity, Curley’s wife became the tragic consequence of love’s absence. She became unhappy, lonely, desperate, and a whole number of things that conspire against making a person happy. All these emotions and feelings pent up inside of Curley’s wife seem to indicate that just as when Candy lost his dog, h is companion, she slipped into despair. Overall, these facts point toward the idea that without companionship, despair ensues. George and Lennie’s relationship seems to stand to deter a similar fate. George claims that his life would be much easier and much simpler if Lennie was gone. George claimed that he, â€Å"‘Why, I could stay in a cat house all night. I could eat any place I want, hotelShow MoreRelatedDesire for Companionship in John Steinbecks Of Mice and Men1763 Words   |  8 Pagesyou really want is someone to talk to. What about having to kill that friend, and bury all chances of breaking free from the life of the average migrant worker? How would you feel? These scenarios in John Steinbecks Of Mice and Men illustrate the need and desire for companionship in life. 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The symbolism of the loneliness that is associated with the town of Soledad establishes an underlying sense of loneliness in all characters. The author uses a variety of techniques